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Weekly
Competitor Watch
Competitor Watch is social media competitor monitoring: a report we write for you every week on the accounts competing for your audience.
Know what’s winning attention in your market, every week. Competitor Watch explains the week’s most important development among your competitors, highlights what broke out and shows where you stand among them.
What you get
01
The story of the week
The one thing that mattered most in your market, looked at in a bit more depth.
02
Shorter observations
What else moved among your competitors, and what it means for you.
03
The week in numbers
How you and your competitors compare, not a dashboard.
By email, on the same day every week.
What it looks like
A real report for a made-up client: total dataset of 100 German football creators on TikTok, 6,064 videos, and the week of 28 Sept. to 4 Oct. 2026.
A real report: 100 German football creators on TikTok, 6,064 videos, and the week of 28 September to 4 October 2026. Swipe through the email header and three excerpts.
This is an example. Brix Elf is a made-up client; its numbers are those of a real channel in the field, which we don’t name. Every other channel, post and number is real. The analysis is based on publicly accessible data and was prepared independently, without the involvement, approval or endorsement of the accounts featured.
How it works
Once, at the start
Kick-off
We agree which competitors count as your market, what we watch, and your delivery day.
Every week
The report
Analysed and written by a person.
Every quarter
The synthesis
A step back: what the quarter taught us, and what to change.
How often
Weekly hits the sweet spot: enough time for meaningful patterns to emerge, frequent enough to put the findings to work. Prefer reports more or less often? We’re happy to adjust. Delivery day, term and notice are agreed on the initial call.
Data basis
Public posts and metrics from the competitors we agree on at kick-off, with your own channel as context. Weekly by design, so this is not a crisis tool and there are no alerts.
Our approach to dataIs this for you?
A good fit if
Your market moves fast, and you want to keep up without scrolling every competitor’s feed yourself.
You want to spot a trend while it’s still early, not after everyone has copied it.
You want to know where you stand in your market, every week.
We recommend other services if
You want one bigger analysis, not an ongoing read: see Competitor Deep Dive.
You mostly want to know how your own channel is doing: see Channel Watch.